Head of Product Marketing
Web3 InsightsLondon, England, United Kingdom
Posted November 13, 2025
120000 - 120000 GBP year
Full Time
About the Company
Web3 Insights is a specialized talent acquisition firm dedicated to the decentralized technology sector, offering fixed‑fee hiring packages and strategic talent advisory for founders and growth teams. Leveraging over six years of blockchain expertise and its Web3 Insights Podcast, the company provides employer branding through media, transparent pricing, and embedded support across hiring, onboarding, and retention. Its proprietary DevRadar Discord platform grants access to a vetted developer community that traditional agencies cannot reach, covering roles from Solidity and Rust engineers to product managers, designers, and compliance specialists. By combining cost‑effective, data‑driven recruitment with media exposure and strategic partnership, Web3 Insights accelerates growth for DeFi, Layer‑1, ZK, DAO, and consumer Web3 companies.
Job Description
We're seeking a Head of Product Marketing to shape proposition, champion user insight, and own go-to-market for new products and features. The role involves turning user and market research into sharp positioning, messaging, and narratives across B2B and B2C, partnering closely with Product to influence the roadmap and solve real user pain points, and planning and executing GTM for launches end-to-end.
Requirements
- 7+ years in tech marketing, including 3+ in Web3/blockchain and 3+ specifically in Product Marketing
- Record of shipping complex product launches (deep-tech/platform experience a plus)
- Evidence of building compelling value propositions and stories for multiple audiences
- Strong commercial judgement, analytical rigor, and creativity with global market exposure
- Comfort translating data into clear actions and product improvements
Benefits
- Senior, high-impact role reporting into growth C-leadership
- ÂŁ120k GBP base salary
- Chance to build a PMM function with 1–2 direct reports in year one
- High-impact role shaping GTM and narrative for deep-tech/Web3 products
- Close partnership with senior leadership and product teams
- Hybrid setup: 3 days/week in the London office
- Fast-paced, inclusive environment with real ownership and growth
