Events & Sales Manager

The Events & Sales Manager plays a key role in developing events offerings, driving events and group sales revenue, and overseeing every aspect of event planning and execution for their location.

Requirements

• Develop and execute event program for specified location
• Drive revenue through corporate events and meetings, conventions and tradeshow related functions, and private social events
• Proactively identify and build relationships with prospective event clients
• Showcase event spaces, services, and offerings to drive bookings
• Negotiate contracts, pricing and terms to close sales and maximize value
• Coordinate with internal teams to ensure client needs are met
• Ensure all events comply with all operational, health and safety regulations
• Develop and implement sales strategies to increase event bookings
• Forecast revenue and track sales data to monitor event profitability
• Represent event offerings at industry events, trade shows, and networking functions
• Build strategic partnerships with local area hotels, CVB and tourism bureaus, and local organizations
• Identify seasonal and local opportunities tied to large scale conventions, holidays, and major events
• Deliver exceptional guest experiences to maintain high satisfaction levels
• Cultivate strong client relationships to encourage repeat and referral business